Learn how to make PT a profitable element of your fitness business…
A range of guests will explain how they started their careers to ultimately arrive at the position of Chief Executive Officer.
Malcolm McPhail, CEO at Life Leisure, Stuart Lockwood - CEO at Oldham Community Leisure and Cate Atwater - CEO at Sporta
The Management of Swimming
Swimming has long been our ‘bread and butter’ but with ever-increasing choice with regard to physical activities operators are having to work smart in order to maintain attractive pool programmes. At our midlands event on 17th May we will talk to a number of experienced experts and examine everything from learn to swim to elite level programmes.
We will also look at a marketing and communications plan that was developed and employed in Blackpool to encourage more people to participate in swimming. To round everything off we will enjoy a sneak preview of SWIMWOD, a new and unique programme that involves pool-based workouts.
This event will provide a great opportunity for our members to engage with fellow operators who are setting the highest standards in terms of their management of swimming.
Lisa is Leisure Services Manager with Blackpool Council and spins numerous plates during her day. One of her key areas is swimming and several years ago Lisa and her colleagues developed a fantastic programme called Liquid Assets. Lisa will discuss this along with their Learn to Swim programme which has been a big focus for Lisa and her team over the last eighteen months.
Julie is the Borough Swimming Manager for Life Leisure and we first met back in 1993 when we both worked at the newly-built Grand Central Pools facility in Stockport. It was obvious from my early days with Julie that she was a true professional who knew her stuff and in her role Julie has trebled the size of the Stockport Metro swimming programme and attracted ‘National Centre for Swimming’ status between 2008 - 2012.
Julie will join us to discuss the challenges of organising and growing a swimming development programme.
I first came across Emma Gage at a Crossfit gym in Manchester where she is employed as a coach. Emma’s background in swimming is hugely impressive. At our midlands event Emma will discuss her background as a swimmer, her progression into becoming a Crossfit coach and her new SWIMWOD programme.
Sean is the Director of Performance at Life Leisure and has coached some of Great Britain’s most successful swimmers. Sean will discuss his approach to coaching and the importance of a building a World Class reputation for your programme and brand.
If you would like to attend please drop me a line: firstname.lastname@example.org
Duncan Green is a respected and experienced figure in the UK Health and Fitness Industry and at our forthcoming LFX Marketing event he will share some of his tactics for making your business more profitable. Duncan is no stranger to fitness clubs. He's been running his own or delivering invaluable consults to fitness operators since 1987.
In terms of the volume of clubs he's worked, Duncan is among Europe’s top five most experienced fitness consultants. He speaks with authority, not just on what to do to be successful, but on how to knit together sophisticated programmes of ideas to deliver something very special for members – and even more profitable for clubs.
Now the culmination of Duncan's extraordinary experience is compiled and formatted into a blueprint for the perfect, highly profitable fitness club.
Join us on the 29th March to learn more from Duncan and fellow LFX members.
Women in Fitness
We've all read the 2018 fitness predictions, particularly those from 'industry stalwarts' and large organisations. But what about those who are actively inspiring others? The bloggers, the gym owners and the entrepreneurial trainers.
In particular we will focus on women and how we attract, engage and retain female participants.
Attendees will leave this event brimming with ideas and new contacts.
For our second event in the North we visit Total Fitness Wilmslow, a 15000 member club with a fantastic range of facilities.
Our management focus for the day is leadership and we have two top level speakers scheduled to stimulate thought and debate.
The target audience for the management stream is any person who manages people!
Our fitness stream will feature a brand new Les Mills presentation ‘Good to Great’ which has been designed to help operators to engage a new generation of instructors. This will be the first time that the seminar has been presented to an audience of operators, so please get involved and be prepared to take notes!
Making More from Outdoor Spaces
For our final event of Season 10 our management stream focus will be on ways of making the best use of outdoor spaces...from bootcamps to obstacle course racing.
Our fitness focus features a coaching masterclass (theory and practical) and both streams will enjoy an outdoor team challenge!
A fantastic session which will include the following topics:
- Tried and Tested Social Media - Jon Winkle
- The OCR (Obstacle Course Racing) Opportunity - Emma Waring/MacTuff
- Sustainable Programming for Children - Justine Williams
Use our contact form if you are interested in attending.
Inspiring and Leading
This event is aimed at Managers and Fitness Professionals and will feature both groups working together for part of the day.
Speakers include a range of highly-respected individuals, all of whom have a story to tell. Each has been asked to share the people and things that have motivated them throughout their lives.
Use our contact form if you are interested in attending.
Children - Are We Getting it Right?
Childhood health programmes and initiatives...what are we offering and are we doing it right?
Programming for Kids Activities - Key Components
Indoor Cycling - a full day of theory and programming based on Wattbike, Stages Cycling and Les Mills Sprint.
Back in the Midlands
After two successful events during Season 9 we return to the Midlands at the fantastic Matrix International Show.
Discussion topics include...
Monitoring standards and performance.
The benefits of mystery visits and telephone calls programmes.
Managing Group Exercise - How to make your group exercise programme more effective and profitable.
Group Debate - Fighting Obesity - What are we doing now and how can we halt the crisis in the future?
We Are 10
To celebrate our tenth birthday we have teamed up with our friends at Les Mills UK and will hold our joint event at Manchester Central on Friday 30th September.
Our management focus will be on public health partnerships and our guest speakers include Dr Steve Mann, Research Director at UK Active.
Our fitness sessions include 'Good to Great' which helps instructors realise their potential.
More details to follow...
New Region - New Faces!
Our FIRST-EVER South West event takes place at The Springfield Academy, Horsham, Wiltshire.
10.00am - 10.30am Arrival and morning networking
10.30am - 10.45am Welcome to LFX South West - Graeme Hinde - Founder of LFX Graeme will provide some background as to how LFX has grown since its inception in 2007.
10.45am - 12.00pm Monitoring Standards - Caroline Constantine - Right Directions In addition to running the Quest scheme across the UK, Caroline and her team at Right Directions offer a wide range of services designed to help operators monitor and manage performance.
Using her vast experience Caroline will discuss ways in which LFX delegates can monitor customer service standards.
12.00pm - 1.00pm Lunch and Networking Networking is the foundation on which LFX has grown so please use this time to chat to people you haven't met before or haven't seen in a while!
1.00pm - 2.00pm Managing Your Group Exercise Programme - Blake Fletcher - Les Mills UK With tremendous experience in our industry with Holmes Place, Fitness First and Life Fitness, Blake will explain how your group exercise programme is one of the most important elements of a modern fitness business.
2.00pm - 2.45pm Public Health and Leisure - Making it Work - John Goodall John is a Consultant in Public Health for Public Health Wiltshire and will explain the vision his organisation has for delivering sports and leisure provision across the county.
2.45pm Summary and Action Points After discussions on standards, group ex and public health delivery what will you take back to your business?
3.00pm… Event Close
Season 10 Starts Here!
Back in Scotland for the start of Season 10 we will cover the following topics...
Managing and Monitoring Standards - Gillian Twell - Director at Right Directions
Gill will discuss ways in which we can monitor standards using mystery visits and telephone call programmes.
Managing Group Exercise - Matt Adey - Director of Business Development at Les Mills UK. How to make your group exercise programme more effective and profitable.
Managing and Retaining Freelance Instructors - Jen Wilson and Lisa Wallace. A hot topic delivered by two of Scotland's leading fitness professionals.
A chance for Northern fitness operators and professionals to get together to discuss issues, collaborate and solve problems.
A chance for Midlands fitness operators and professionals to get together to discuss issues, collaborate and solve problems.